DJ BRINKERHOFFUTC−06:00
I'm a multidisciplinary leader with over 12 years of experience working across product, brand, and strategy. As a manager and leader I care deeply about organizational health and empowered teams.
As a designer,
my work has a generalist bent, from product management, user research, and interaction design, through brand building and positioning. I thrive when considering the end-to-end experience, whether that's software, hardware, or services.
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Résumé The Atlantic—iOSMedia & Publishing
YEAR: 2017
ROLE: Design Lead & PM
PLATFORM: iOS
Working with Chris Sullivan, we redesigned our iOS app from top to bottom in two months. I wrote about it on our blog and you can also see the landing page and download the app.
Outcomes
-
Revenue increased 95%
- Retention improved by 22%
- Cutting edge accessibility features
- App store reviews improved from 2.1 to 4.7 with 1.5k ratings
- Featured by Apple as App of the Day